When Jack Wruth and Doris Shank bought Yorkton’s RE/MAX Blue Chip Realty in 2005, their goals for the business were clear: elevate the professionalism of agents, emphasize ethics and morals, be profitable and have market share. Nearly nine years later, the agency has grown from a team of five to 37 sales associates, and its annual gross sales have increased from $3.7 million to $155 million.

"Our No.1 priority is hiring great people," says Wruth. "The most distinguished thing about this company is that we learned how to find and retain people who are ethical and trustworthy. We look for people who are service focused rather than sales focused."

 Wruth worked with the brokerage for nearly a decade before he and Shank bought it. Together, they saw several ways in which to increase the company’s success. Along with recruiting outstanding people, the pair restructured the company into four segments: city residential, rural residential, agricultural and commercial, serving Yorkton and its surrounding areas. Every agent on the team specializes in one of the four areas, with 50 per cent of the business’s sales made through the residential segment, and the other half through agricultural and commercial. The approach enables agents to focus on and gain expertise in a specific area, making them more valuable to their clients.

 An essential element of RE/MAX Blue Chip Realty’s success is its culture of teamwork. "We emphasize that you need to be a team player," says Shank. "If someone has a problem, they can call another agent and get help." A group is based out of the Yorkton office, while 25 other associates work out of their respective communities. Monthly meetings, staff barbecues and potlucks bring the team together, along with functions in the agents’ individual communities. A highlight for the brokerage is its annual awards dinner and banquet. "The emphasis that evening is on people who help the most in contributing to the company," says Shank. Past awards have included a two-week vacation to Victoria, B.C., tickets to the 50 yard line at a Grey Cup game, and flights to anywhere in the world that WestJet flies. "It’s recognition for doing outstanding work," says Wruth. "We reward excellence."

Ongoing education and training is encouraged for RE/MAX Blue Chip Realty’s sales associates, from pursuing broker’s licenses to engaging with RE/MAX University webinars. Monthly meetings touch on topics such as how to operate a business and how to be a community leader. "We spend a lot of time working with people’s business development," says Wruth. "If people show they have leadership skills, we’ll make financial and personal efforts to give them that kind of role."

Wruth says there is no magic to RE/MAX Blue Chip Realty’s success, but that it stems from the simple approach of being nice, honest and making sure clients are getting their money’s worth. In an industry where agents are often competing with each other, RE/MAX Blue Chip Realty’s emphasis on teamwork sets it apart. "Everyone is supportive of each other and revels in each other’s successes," says Shank.

 

Awards & Achievements
      *2013 TOP SMALL MARKET OFFICE IN CLOSED TRANSACTIONS IN CANADA
 
      * 2013  TOP SMALL MARKET OFFICE IN CLOSED TRANSACTIONS IN WESTERN CANADA
 
      *  2013 Ranked one of the Canadian 250 TOP Real Estate Firms by the American Registry               Recognizing excellence in Business 

 

  • 2008 Recruiter of The Year
    for RE/MAX® Western Canada
    (Low Density)

  • 2006 Broker/Owner of the Year
    for RE/MAX® Wetern Canada
    (Low Density)

  • 2006 Recruiter of the Year
    for RE/MAX® Western Canada
    (Low Density)

  • 2006 Recruiter of the Year
    for the Province of Saskatchewan